Sweet, delicious and very French, we take a closer look at the world of preserves with experts Bonne Maman
Among the many jars of jams on the shelves, the red and white checked lids of the Bonne Maman brand help them stand out from the crowd. The ethos at the French jam-making HQ is simple: it’s all about the ingredients. With high fruit content, no colourings, preservatives or artificial flavourings, their preserves are made from authentic recipes with only the finest natural ingredients. Here's the breakdown...
The making
Intensely flavoured fruit and sugar are gently cooked together so as not to damage the fruit pieces. Bonne Maman use 50% premium quality fruits and 50% sugar.
The packaging
Bonne Maman place hand-written style labels on their jars and top them with the signature red and white Vichy check lids that embody timeless French tradition.
The jars
Bonne Maman’s engraved glass jars have been made for decades in a small village in the southwest French countryside.
The range
In France there are more than 40 varieties of Bonne Maman preserves on the market and a selection of these flavours are exported to more than 100 countries around the world.
The best-seller
The 370g jar of strawberry preserve is the iconic product from the family-owned company. Other popular flavours around the world are apricot, raspberry, blueberry, orange and cherry.
The healthy option
In Europe, by definition, a preserve must have at least 55% of total sugar content. In the Middle East, it’s 65%, otherwise, it can’t be called a preserve. In response to customers’ requests, Bonne Maman released their Intense range of fruit spreads (strawberry, apricot, and red fruits) that contain more fruit and less sugar.
